Do you want to support a project? Do you need basic food products? You can achieve both goals in one fell swoop and become part of the world's most innovative community! Let's turn an ordinary gesture into an extraordinary experience!
Buy essential food, the practical tool to fund projects that lets you experience gratitude for helping us
We make our ordinary gestures extraordinary
...studies on life satisfaction and meaning of life are in fact unanimous in identifying three fundamental springs for our happiness.
Material stability - Which gives us certainty and security. Our life must be economically sustainable and therefore also our spending profile;
Generativity -The more we contribute to the good and happiness of others, the happier we are;
Participation - As the famous gift economist James Andreoni teaches us with the concept of the warm glow, it is one thing to contribute to the well-being of others without lifting a finger, for example by doing one's duty and paying taxes, and quite another to contribute by directly participating with one's own effort and commitment.
The new model of consumption that moves with the rules of solidarity and gratitude satisfies all three of these springs, so....JUST DO IT